Another interesting development in the industry - people would like to know the finale. When the giant who forefronts the technology and affecting many aspect of business, any change of its business course will create a new bearing to rest.
We would like to know what motivate Iphone from change its partner. People also would like to see how Bing (read Microsoft) will take advantage our of this.
Bing, without any strategic business move, will be difficult to keep up with Google and Yahoo. Though Yahoo is crumbling to maintain its position behind Google, Bing is tailing those two in terms of market share. Bing will be leveraging on Iphone market position to get bigger chunk of the search market.
"As recently as 2007, this would have been unthinkable: Google was the stalwart ally who'd helped Apple build the iPhone's Maps and YouTube applications, and Microsoft was the longtime nemesis whose 1997 $150 million investment was viewed by many as a deal with the devil. Google CEO Eric Schmidt even had a seat on Apple's board of directors, a position that could never have belonged to Microsoft founder Bill Gates or CEO Steve Ballmer. But the best of friends have a way of becoming the worst of enemies (just ask Erik Lehnsherr and Charles Xavier). Schmidt departed Apple's board, Apple rejected several of Google's iPhone apps, and now the two seem to be competing at every turn."
- Bing to replace Google on iPhone, say reports - Techworld.com (view on Google Sidewiki)